Channel and competitor review
Review the selected channels and comparable organisations to understand your current position.
Marketing Audits & Strategy
Know what to focus on next, and why.
A clear review of your channels, audience, opportunities and next priorities.
What this service covers
We review your existing marketing, identify gaps and opportunities, then turn the findings into a practical plan your team can realistically deliver.
Is this right for you?
For organisations with several marketing activities but no clear view of what deserves attention next. A review can support a fresh direction, a specific campaign or better use of an existing budget.
What we can help with
Audience and positioning assessment
Clarify who you need to reach, what matters to them and how your offer is presented.
Customer journey review
Follow the route from first discovery to enquiry or purchase and identify points of confusion.
Campaign and content priorities
Identify useful campaign themes, content gaps and channel priorities around the agreed goals.
Practical action plan
Bring the findings into an ordered set of recommendations your team can act on.
How we work with you
01
Set the questions
Agree the decisions you need to make, the review scope and the information available.
02
Review the evidence
Assess the selected channels, content, audience journeys and relevant performance data.
03
Agree the priorities
Present findings, explain the trade-offs and map out practical next steps.
Questions you may have
Do we need to commit to ongoing marketing work?
No. An audit or strategy project can be a standalone piece of work, with implementation quoted separately if needed.
What access will you need?
That depends on the scope. Useful inputs can include website analytics, advertising reports, existing plans and a discussion with the people managing the activity.
What will we receive?
We agree the output at the start, such as a findings report, prioritised action plan and review session. The aim is to support decisions your team can put into practice.
Related services
Let's talk about what you need.
Tell us where you are now and what you want to achieve. We will agree the priorities, deliverables and scope before work begins.